Marketing and Communications Manager

Job Description

1. Marketing Planning
  • Develop comprehensive marketing strategies for the Company’s projects and products at each stage.
  • Conduct market research and coordinate with external partners and internal departments to plan and implement product marketing programmes and promotional campaigns.
  • Prepare and present detailed marketing plans, including content, timelines, budgets, and required resources.
  • Manage and supervise plan implementation, evaluate and report on results, and recommend appropriate adjustments for subsequent stages.
2. Design and Marketing Collateral Management
  • Manage the design and production of marketing and communication materials, including websites, videos, images, posters, leaflets, standees, backdrops, banners, invitations, and other materials promoting the Company’s brand and activities.
  • Be responsible for the design and management of logos, catalogues, brand identity systems, and graphic materials.
  • Manage relationships and workflows with external design service providers.
  • Coordinate photography and photo-editing activities for internal and external events.
3. Communication Management and Implementation
  • Select and manage communication service providers.
  • Implement promotional campaigns across television, print media, and digital platforms.
  • Manage communication crises and reputational issues as they arise.
  • Evaluate and recommend effective communication strategies to strengthen brand awareness.
4. Content Management
  • Develop and manage content for the Company’s and projects’ websites and social media channels.
  • Collaborate with external partners to produce creative and engaging content for communication campaigns.
  • Update images and content relating to project progress while ensuring brand consistency and quality.
5. Budget and Cost Management
  • Manage budgets for marketing and communication activities, ensuring their effective and appropriate use.
  • Monitor spending progress and results and report on budget utilization to the Executive Management.
6. Other Responsibilities
  • Perform other management and reporting duties as assigned by the Executive Management.

 

Required

Age: 30–40

Gender: Male/Female

Level:

  • Bachelor’s degree in Marketing, Communications, Journalism, or a related discipline. A master’s degree is preferred.

  • At least five years of experience in a Marketing and Communications management position within a real estate company, property developer, or project development organization.

  • Proficiency in all four English language skills: listening, speaking, reading, and writing.

 

Skills and knowledge:

  • Extensive knowledge of planning, implementing, and evaluating integrated marketing campaigns.

  • Strong understanding of brand development and brand image management.

  • In-depth knowledge of online advertising and digital marketing.

  • Sound understanding of marketing practices specific to the real estate sector.

  • Strong ability to manage and coordinate marketing and communication activities.

  • Strong marketing planning and strategy development skills.

  • Proficiency in relevant software, SEO tools, and the management of digital channels, including TikTok, Facebook, company fan pages, and Instagram.

 

Other requirements and qualities:

  • Strong organizational, management, and operational leadership capabilities.

  • Strong negotiation and communication skills, with a dynamic and creative approach to work.

  • Ability to work effectively both independently and as part of a team.

  • Ability to perform effectively in a fast-paced, high-pressure working environment.

  • Commitment to stable, long-term employment with the Company.

 

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